As an artist—whether upcoming or established—you must prepare yourself for greatness, because “victory loves preparation.” No artist starts out perfect. No one had their performance routine fully mastered from day…
As an emerging artist/creative saying YES to everything now, in your early years will allow you the wriggle room and ability to say NO later when you become more established.…
It is not easy for any one of us, especially if you are an upcoming or emerging artist. You will get a lot of refusals and hear lots of negative…
They say all men were created equal but some are more endowed than others, and some work harder than most. So also there are actual music producers, beat makers, vocal,…
Like I said in Part One, a manager is the first buffer between an artist and the world. As an artist’s manager, you are your act’s biggest supporter, biggest fan,…
The global impact of Nigerian artists and their music in the past five years has been phenomenal. It’s a good thing that the world is finally taking notice and paying…
As an artist, don’t take offense when people criticize your work. It can be frustrating—and even depressing—to hear people share opinions about your music or suggest what you should be…
I was having a discussion with a colleague in the industry the other day and he was lamenting on how some artistes are totally unprofessional especially when it comes to…
A lot of artists—especially upcoming ones—don’t know how to handle media interviews (radio/TV). Some just feel, “I have to be on radio or TV, answer yes or no to questions,…
For the record, I don’t claim to know everything or have all the answers. I am simply writing from my perspective—based on what I have seen and learned over the…