The Art Of Making Music: Music Producers
They say all men were created equal but some are more endowed than others, and some work harder than most. So also there are actual music producers, beat makers, vocal,…
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June 26, 2022
Awards: A Stamp of Approval and Commendation or Recognition of Hard Work
While it is an honor to get nominated for an award, it is not a stamp of approval and doesn't necessarily mean you are better than your peers, rather it's…
April 4, 2022
Artist Management 101: The Role & Obligations of An Artist Manager (2)
Like I said in Part One, a manager is the first buffer between an artist and the world. As an artist’s manager, you are your act’s biggest supporter, biggest fan,…
March 30, 2022
Nigerians; A Misunderstood Peoples & Their Never Say Never Attitude
It goes without saying that Nigerians often have to work their asses off to get the respect, clout and/or recognition they deserve. We go the extra mile sometimes to prove…
March 15, 2022
Double Standards in the Music Industry
As an artist, don’t take offense when people criticize your work. It can be frustrating—and even depressing—to hear people share opinions about your music or suggest what you should be…
February 12, 2022
PASSPORT PALAVER: A Lengthy & Rigorous Affair
It is no longer news that in recent times, the acquisition and/or renewal of the Nigerian international passport has become a rigorous, stressful and expensive process. It has become a…
September 28, 2021
Careers – Professionalism For an Artist
I was having a discussion with a colleague in the industry the other day and he was lamenting on how some artistes are totally unprofessional especially when it comes to…
September 25, 2021
How to Get the Best Out of an Interview
A lot of artists—especially upcoming ones—don’t know how to handle media interviews (radio/TV). Some just feel, “I have to be on radio or TV, answer yes or no to questions,…
July 28, 2021
The Basic Tenets Of Relationships (FRIENDSHIPS)
Every friendship, every relationship is built, nutured, groomed and kept alive with constant sacrifices, forgiveness, patience, understanding, giving, letting go and overlooking lots of stuff. In the music and entertainment…
November 15, 2020
MARKETING 101 – (The Art Of Selling Yourself, Services or Creativity)
In whatever field or career you find yourself in, never stop promoting yourself. Never shy away from any opportunity to tell people about who you are, what you are good…
November 11, 2020